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Sanitary Pads Price in China: 2024 Market Trends and Cost Analysis

2025-11-07 08:40:19

Sanitary Pads Price in China: Comprehensive Market Overview

The cost of sanitary pads in China varies significantly based on brand, quality, and distribution channels. Understanding the pricing landscape helps consumers make informed purchasing decisions for feminine hygiene products.

Average Price Range for Sanitary Pads in China

Standard sanitary pads in China typically range from ¥15 to ¥50 per pack (10-20 pieces), with premium brands reaching ¥60-¥100. Daily panty liners are more affordable, usually costing ¥10-¥25 per pack.

Factors Influencing Sanitary Pad Prices

Brand Reputation and Quality

International brands like Whisper and Stayfree generally command higher prices (¥30-¥80) compared to domestic brands such as ABC and Sofy (¥15-¥40). Organic and hypoallergenic options typically cost 20-30% more than conventional products.

Distribution Channels

Prices differ across retail platforms:

  • Supermarkets and hypermarkets: ¥20-¥60
  • Online platforms (Tmall, JD.com): ¥15-¥50 with frequent discounts
  • Convenience stores: ¥25-¥70 for emergency purchases

Regional Price Variations

Major cities like Beijing, Shanghai, and Guangzhou show slightly higher prices (¥25-¥65) compared to smaller cities and rural areas (¥15-¥40). This reflects differences in distribution costs and consumer purchasing power.

Budget-Friendly Options and Discount Strategies

Chinese consumers can save on sanitary pad expenses through:

  • Bulk purchasing during major shopping festivals (NULL, Double 11)
  • Store loyalty programs and membership discounts
  • Generic store brands offering comparable quality at lower prices
  • Subscription services providing regular deliveries at reduced rates

Market Trends and Future Outlook

The Chinese sanitary pad market continues to evolve with increasing demand for organic, biodegradable, and specialty products. Price competition remains intense as both domestic and international brands expand their market share through innovative pricing strategies and product differentiation.

For optimal value, Chinese consumers should compare prices across different retailers and consider product features that match their specific needs and budget constraints.